新品发布会空间设计
Swatch
Swatch House是斯沃琪手表制造商为表达每一系列产品的背景所设计的营销概念。斯沃琪2014秋冬新品发布会就通过Swatch House这种方式在日常生活的空间中展示斯沃琪的每一系列的产品。发布活动选择在一家精品酒店-长城脚下的公社,整个场所被完全的重新装饰。5 Star Plus Retail Design斐思达零售设计为该发布活动提供了全部设计工作。此次设计工作的目标是使用丰富的色彩,令人惊叹的创意元素诠释出强烈的品牌设计主张。
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